中文
Yang Luo
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Yang Luo
Counsel Attorney at Law

Yang Luo holds a Bachelor of Laws degree from China University of Political Science and Law and a Master of Laws degree from the University of Edinburgh in the United Kingdom. Since 2016, she has been specializing in intellectual property legal services, boasting ten years of professional experience. Her practice areas cover intellectual property registration and authorization, protection of rights such as trademarks and copyrights, as well as related infringement litigation and dispute resolution.

Ms. Luo excels at formulating and implementing comprehensive rights protection strategies for domestic and foreign clients facing intellectual property infringement issues in the Chinese market, with remarkable execution results that have gained high recognition from clients. Her clientele includes numerous Fortune 500 companies and well-known domestic enterprises, spanning a wide range of industries such as food, communications, manufacturing, medical care, aviation, electronics, apparel, and daily necessities.

Throughout her career, Ms. Luo has handled hundreds of trademark administrative, civil, and criminal cases, many of which have been selected as typical cases. In addition to litigation practice, she has published articles on trademark law in various professional platforms, including renowned international and domestic media such as IPR Daily and INTA Daily News. As a lawyer representative, she has participated in numerous trademark protection forums and conferences organized by institutions such as the Beijing Intellectual Property Court and the Beijing Lawyers Association, putting forward professional opinions and suggestions. Adhering to a rigorous and pragmatic work attitude and providing high-quality professional services, Yang Luo is committed to maximizing the protection and value enhancement of clients' intellectual property rights.

YangLuo@changtsi.com
+86 10 88369999
Trademark / Copyright / Litigation & Disputes Resolution
Beijing

Practice Focus

Years with IP Matters

2016 until now

Professional Experience

  • Attorney at Law & Enforcement Practice Group Leader, Chang Tsi & Partners

Representative Cases

  • Represented the "first criminal incidental civil intellectual property case involving counterfeit 'Oreo' trademarks in Wuxi", which was awarded the "Top 10 Typical Intellectual Property Judicial Protection Cases of Wuxi Courts in 2023" and the "Top 10 Typical Intellectual Property Cases of Xicheng District Lawyers Association of Beijing in 2023".
  • Represented the "trademark infringement and unfair competition case filed by Cadbury UK Limited against Yi Kou Lian (Xiamen) Food Co., Ltd. and others". This case was reported by media outlets such as People's Network and China Youth Daily, and also became a trending topic on Weibo, attracting widespread attention.
  • Represented the "trademark infringement and unfair competition dispute case filed by INTERCONTINENTAL GREAT BRANDS LLC against Fujian YasiJia Food Co., Ltd. and Shenyang Dadong District Yifa Food Store". Successfully assisted Oreo biscuit products in being recognized as goods with certain influence in China; this case is the first successful rights protection case of the brand in China regarding graphic trademarks and packaging decoration.
  • Represented the "trademark infringement and unfair competition case filed by INTERCONTINENTAL GREAT BRANDS LLC against a well-known food company in Tianjin". Both the claims of trademark infringement and unfair competition were supported by the court, and the client was awarded the maximum statutory compensation.
  • Represented the international sports goods giant Under Armour, Inc. in responding to a trademark infringement civil lawsuit filed by others for abuse of litigation rights, prompting the plaintiff who maliciously initiated the lawsuit to withdraw the case in a short period of time.
  • Represented the "HSS trademark revocation review administrative dispute case". Through careful analysis of the flaws in the opposing party's evidence, claimed that the trademark was used symbolically, and obtained support in the first-instance, second-instance, and retrial procedures. Successfully revoked the maliciously squatting trademark, cleared the obstacle for the client's trademark registration in China, and became a typical case of symbolic use.

Major Clients

  • Mondelez International
  • HP Inc.
  • HPE (Hewlett Packard Enterprise)
  • Under Armour, Inc.

Published Articles

  • "Piercing the 'Veil' of Symbolic Trademark Use - Starting from the HSS Trademark Revocation Case", published on IPRdaily on October 12, 2020.
  • "Simplicity is the Ultimate Sophistication: The Importance of Minimalism in Brand Design - Illustrated by the Example of Element Logo", published on IPRdaily on January 19, 2021.
  • "After Three Years, Changtsi Helps Hospital for Special Surgery Successfully Obtain the Registration of the 'HSS' Trademark", published on IPRdaily on July 14, 2021.
  • "Cracking Down on Malicious Trademark Registrations", published in INTA Daily News in 2022.
  • "Oreo vs. Aoli Gei: Who is More Powerful?", published on IPRDaily in 2023.
  • "First Instance Verdict Rendered in Wuxi's First Criminal Incidental Civil Intellectual Property Case", published on IPRDaily in 2024.

Education

University of Edinburgh, Master of Laws (2015)
China University of Political Science and Law, Bachelor of Laws (2014)

Bar Admission

China Bar (2014)

Languages

Chinese
English

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